B2TY connected students with financial health, career development, and wealth building tools.
Each activation consisted of a 3-hour outdoor experience including a 60-minute gameshow-style stage program and The Octagon Lounge – a social space for students to connect live with Chase for valuable career advice.
Think True owned project management, creative strategy, brand design, production, programming, and talent sourcing.
MINORITY-OWNED BUSINESSES ENGAGED
2023 Ex Award Gold Finalist for Best Multicultural Event Campaign