OVERTIME I WOMEN BASKETBALL SWISH DREAMS
The Overtime Swish Dreams Lounge at WNBA All-Star Weekend in Indianapolis blended hoops culture with wellness, fashion, and branded experiences. The two-story space featured tooth gem installations, custom merch, and cocktails. With lounge activations from Cheez-It and Delta, plus a wellness station, the lounge offered fans and influencers a dynamic, immersive experience while reinforcing Overtime’s cultural relevance.
